WLG PARTNERS UP WITH PR SPECIALIST AZALEA
UK-based golf marcomms expert happy to join forces
In order to provide its clients a comprehensive PR and communications package, World of Leading Golf has begun an official co-operation with UK-based golf marcomms expert Azalea Group. A partnership promising more creativity and impact as the agency works with some major tourist boards and flagship golf and lifestyle resorts already.
The absolute commitment of WLG member clubs to preserving golf culture and the “spirit of the game” deserves attention from anyone appreciating the values of golf. Now, with the help of Azalea, WLG seeks to help them communicate this devotion to the very highest quality standards throughout the venues, from the design and presentation of the golf courses through to all golf-relevant services.
Claus Feldt, WLG’s chief executive, said: “Azalea brings creativity and vitality to client campaigns with an integrated communications and marketing service portfolio, all targeted at the golf and tourism sectors. Their extensive knowledge of golf and tourism, on a pan-European level, enables them to reach consumers and penetrate trade messages on a multitude of levels.”
Azalea account director Daniel Chidley added: “We have huge experience in delivering successful PR and communications campaigns for luxury resorts and international golf clubs and we look forward to working alongside Claus and the team at WLG to drive new business to their member clubs through an integrated approach.
See the WLG profile of PR partner Azalea
Or visit www.theazaleagroup.com