Profile

Thanks to the fact, that the World of Leading Golf is a concerted effort of the various national unions, the Association is headed by knowledgeable personalities from diverse countries:

Claus Feldt:

CEO and general manager responsible mainly for all aspects concerning marketing, media and press relations as well as sponsoring partners and activities.

Golf-related vita Claus Feldt

  • Account direction and marketing management for full service ad agencies
  • Founder, Manager and Creative Director of promotion, event and sponsoring agency "Feldt & Compagnie/VIVAconnect" developing campaigns for Procter & Gamble, Coca-Cola, Universal and Paramount film studios as well as VIVA music TV
  • Shareholder, consultant and Sports Marketing Manager at "Bestzeit"and "Sportstainment" (agencies promoting the golf sport with activities such as the Golffriends Welt Trophy , Palma Urban Golf, Bellheim Cup, Golf con Corazon)
  • Licensor of "The Leading Golf Courses Spain" and "The Leading Golf Courses Portugal"

Nicole Traber

Marketing & Sales Director of WLG Concierge Services as well as supporting WLG and IGR in all marketing needs

Golf-related vita:

  • Concept & text in a full service agency in Munich
  • Marketing Director at DSF (a well known sport TV broadcast in Germany)
  • Marketing Director Golf at Sueddeutscher Verlag, publishing house with one of the biggest German daily newspaper called Sueddeutsche Zeitung and its golf supplement golf spielen
  • Marketing & Sales Director of golf online with its websites Golf.de and mygolf.de
  • Actual Managing Director of xmm: agency with its own brand GolfDACH to support companies related to the golf sector in Europe as well as especially in the German speaking countries
  • Responsible for the Sueddeutsche Zeitung main sponsorships on international tournaments like the BMW International Open or the UniCredit Ladies German Open
  • Publishing Director for a golf study “Golf market of the future 2005) as well as for the Sueddeutsche Zeitung Golf Guide Germany
  • Co-writer in golf spielen, the golf supplement of the Sueddeutsche Zeitung as well as editor for the tournament series in the daily newspaper
  • Tournament Director of Sueddeutsche Zeitung Business Golf Cup presented by AUDI, a German b2b tournament series with 15 national contests and 2 international finals
  • Tournament Director of W&V moonlight golf presented by VOLVO, a German b2b tournament series (played in the dark) for the target group marketers, creatives and agency staff